A quick trip to the convenience store yields Herb Moore a mysterious lottery ticket that doesn't seem to know when to stop winning. In fact, its jackpot seems to grow exponentially from day to day. The ticket's design features a grinning, almost "knowing" devil logo, suggesting there's more to this game than scratching for dollar amounts. As his winnings multiply, Herb holds out on redeeming his prize ticket and before long must face his worst enemy - himself.